With the rapid advancements in AI technology, Google is constantly reshaping the digital landscape. Recent analyses have uncovered striking data revealing that 75% of links in Google’s AI Overview are derived from the top 12 organic search results. This highlights the...
The marketing landscape is changing rapidly, and one of the biggest drivers of this shift is the use of Artificial Intelligence (AI). In 2025, businesses will be discovering how AI technologies can streamline operations, enhance efficiency, and provide critical...
Recently, OpenAI, the organisation behind the highly popular language model ChatGPT, announced that it has no immediate plans to integrate advertising within its flagship product. This decision has sparked considerable interest amongst users and analysts alike...
